Kenan Guler Headshot

Kenan Guler

Assistant Professor

Department of Management
Saunders College of Business
kguler@saunders.rit.edu
Office Hours
MW 4.30 PM - 6.00 PM
Office Location
LOW-3309

Kenan Guler

Assistant Professor

Department of Management
Saunders College of Business

Bio

Kenan Guler is an Assistant Professor in the Management Department in the Saunders College of Business at RIT. He teaches Entrepreneurship and Competitive Strategy classes at RIT. His research interest includes digital economy, platform ecosystems, and blockchain platforms. In his research, Kenan explores the governance aspects of the digital world and investigates the dark sides of the digital economy. He earned his M.S. from New York University and Ph.D. from Rutgers University. 

kguler@saunders.rit.edu

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Published Conference Proceedings
Bain, K., Guler, K., & Hull, C. (2024). How Gender and Expectancy Violations Affect Host Performance on the Airbnb Hospitality Platform. Academy of Management Annual Meering.
Guler, K., Chen, J., & Mitchell, K. (2023). The Performance Implications of Alliance and Integration Governance Modes in Platform Ecosystems.. Corporate Strategy & Innovation Conference, The Wharton School, University of Pennsylvania.
Guler, K., Spadafora, E., & Josefy, M. (2023). A Comprehensive Framework and Taxonomy of Platform-based Governance Forms.. Strategic Management Society.
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Invited Keynote/Presentation
Guler, K., & Spadafora, E. (2022). From Hierarchies to Markets: Placing Platform-Based Governance Forms into The Governance Space. Midwest Strategic Management Conference.
Guler, K., & Spadafora, E. (2022). Within Platform Diversification: The Performance Implications of Diversification Breadth and Depth. Strategic Management Society Conference.
Guler, K., & Spadafora, E. (2022). Within Platform Diversification: The Performance Implications of Diversification Breadth and Depth. Academy of Management.
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Currently Teaching

MGMT-350
Entrepreneurship
3 Credits
This course studies the process of creating new ventures with an emphasis on understanding the role of the entrepreneur in identifying opportunities, seeking capital and other resources, and managing the formation and growth of a new venture. It addresses the role of entrepreneurship in the economy and how entrepreneurial ventures are managed for growth.
MGMT-720
Entrepreneurship and Technology Entrepreneurship
3 Credits
This course studies the process of creating new ventures with an emphasis on understanding the role of the entrepreneur in identifying opportunities, seeking capital and other resources, and managing the formation and growth of a new venture.
MGMT-759
Competitive Strategy
3 Credits
This course reviews the techniques and tools firms use to create a sustainable competitive advantage in the global economy. Cross-functional analysis is a core element in the course. Topics covered include the mission and vision of the firm, analysis of the external environment, analysis of internal resources and capabilities, the role of innovation in strategy development, analysis of global business strategies, developing and implementing business-level and corporate-level strategies, and managing strategy in the multi-business corporation. *Note: All MBA core courses.

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