Program Learning Goals and Objectives

Core Learning Goals

Goal #1, Analytical and Critical Skills: Analyze and evaluate major business issues to make and communicate effective decisions.

1. Analyze a business problem using one or more theory-based frameworks.
2. Interpret data using quantitative methods.
3. Communicate a solution to a business problem and the reasoning behind it.
4. For a substantive ethical business issue, propose a sustainable course of action that considers the interest of primary stakeholders.

Goal #2, Applied Focus: Learn course concepts and theories through application and practice.

1. Apply course concepts effectively in a real organizational setting.
2. Successfully complete hands-on business related projects.
3. Work effectively with others and in teams.
4. Demonstrate how global cultures and institutions impact businesses.

Goal #3, Creative Problem Solving: Generate a creative solution to a business problem or opportunity through the application of design thinking.

1. Demonstrate a process for generating a creative solution.
2. Demonstrate the use of design thinking to arrive at a creative solution.
3. Evaluate alternative solutions.

Goal #4, Technology: Apply business technology and explain its implications.

1. Explain the impact of technology on business operations.
2. Apply business technology to solve a problem.
3. Develop a strategy that includes technology.

Program Goal #1: GAAP Based Financial Statements - Demonstrates ability to properly prepare an intermediate-level, full set of GAAP-based financial statements (without footnote disclosures).

1. Student provided all of the required statements (including, income statement, statement of retained earnings, balance sheet, statement of cash flows).
2. Student properly classified substantially all line items into proper categories (current assets, liabilities, extraordinary losses, etc.).
3. Student included proper presentation formalities, such as a heading, underlining, dollar signs, and proper alignment of amounts.
4. Financial statements reported proper amounts.

Program Goal #2: Income Tax Knowledge - Demonstrates ability to properly prepare a Federal 1040 income tax form with several schedules, such as Schedule C, net profit and loss for a business, D, capital gains and losses, and E, supplemental income.

1. Student properly classified substantially all given information as taxable income, deductible expense, or not reportable, in accordance with the Internal Revenue Code and related Treasury Regulations.
2. Student properly ensured consistency of amounts reported on multiple forms (i.e., Schedule C income tied to that on Form 1040, etc.).
3. Amount calculated as federal tax liability was substantially correct.

Program Goal #3: Cost Accounting - Demonstrates, at the intermediate level, an ability to properly use or analyze cost information for the purposes of financial reporting or internal decision-making.

1. Student uses product-costing concepts to determine the cost of goods manufactured in a job costing environment.
2. Student determines a production department's overhead rate in a situation involving service department cost allocation.
3. Student prepares an intermediate level cash budget.

Program Goal #1: Cash Flows, Risk and Value - Possess knowledge concerning cash flow, risk and value in finance in various contexts and be able to apply financial models concerning them.

1. e able to compute risk measures for financial securities (e.g., bonds and stocks).
2. Be able to conduct analysis on risk-related issues (e.g., compute risk-adjusted performance measures).
3. Be able to evaluate financial securities using cash flow-based valuation models.

Program Goal #2: Use of Financial Technology in Analyzing Data: Students demonstrate the ability to use Excel or other contemporary software applications to analyze given data sets.

1. Ability to apply technology in analyzing financial statements and in developing financial projections and forecasts.
2. Ability to communicate results of analysis so they may be used in decision-making.

Program Goal #1: Managing People and Processes – Achieving business goals and influencing others towards a common purpose in a global environment

1. Apply leadership and teamwork concepts to global business.
2. Formulate and implement local and global projects.

Program Goal #2: Global Fundamental Elements: Practice the strategic, cultural, managerial, and collaborative actions to become/remain competitive in a global environment

1. Manage the various functions of a global business.
2. Develop Corporate strategy that considers differences in a global business.

Program Goal #1: Operations and Management: Students demonstrate understanding of fundamental aspects of hospitality operations and management

1. Use operating metrics to analyze operations of a hotel and recommend managerial actions to improve operations.
2. Demonstrate and apply knowledge of food safety principles in the operation of a restaurant.
3. Describe the roles of key participants in a typical hospitality project and how they interact to manage and complete projects.

Program Goal #2: Financial Tools: Students demonstrate knowledge and ability to successfully use financial tools to hospitality industry problem-solving.

1. Use hospitality financial statements such as the income statement and the balance sheet to identify opportunities and challenges for a business.
2. Explain and calculate key operating metrics including RevPAR, check averages, labor cost/hour, occupancy, and recognize the impact of fixed and variable components of costs.
3. Identify and manage the drivers of costs and profits in a typical F&B operation.
4. Demonstrate the ability to estimate and manage costs in the operations of a restaurant or a hotel.
    

Program Goal #3: Marketing and Strategy. Students demonstrate understanding of fundamental aspects of hospitality marketing and strategy.

1. Formulate strategies using various tools including service blueprinting and value chain analysis to optimize customer experience
2. Formulate strategies using various tools including service blueprinting and value chain analysis to optimize customer experience.
3. Diagnose and measure the success of implemented customer experience design and processes.
4. Using branding to define and create memorable luxury customer experiences.
5. Conduct market studies and feasibility analyses.
6. Connect F&B operations, management, and practices to organizational outcomes including guest satisfaction and profitability.

Program Goal #1: Project Proposal - Demonstrate the ability to analyze business processes, obtain business requirements, design a system meeting those requirements, and prepare a professional project proposal.

1. Analyze business processes.
2. Obtain business requirements.
3. Design a system meeting specific requirements.
4. Prepare a professional project proposal.

Program Goal #2: Roles and Tools in Technology and Decision Making - Demonstrate knowledge of the roles, tools, and practices for managing information systems and technology to support organizational operations and decision making.

1. Demonstrate knowledge of the roles, tools, and practices for managing information systems and technology.

Program Goal #3: Data Models and Database Management - Demonstrate the ability to use data models and database management systems to support the business processes of an organization.

1. Demonstrate the use of data models to define and organize data to be captured in a database management systems.

2. Demonstrate the design and development of a database management system to support the business processes of an organization.

Program Goal #1: Consumer Buying Process - Understanding of the consumer buying process.

1. Demonstrate an understanding of the consumer buying process.

Program Goal #2: Target Markets - Demonstrate an understanding of the process of segmenting markets, choosing a target market and describing it using demographic and psychographic variables.

1. Demonstrate segmentation of markets, referencing relevant data/ evidence to support segmentation decisions.
2. Identifying a target market based on relevant data and evidence, such as demographic and psychographic variables.

Program Goal #3: Market Research and Strategy - Understanding of marketing research, key marketing metrics and their use in marketing strategy.

1. Demonstrate an understanding of marketing research, key marketing metrics and their use in marketing strategy.

Program Goal #4: Marketing Plan - Ability to develop a comprehensive marketing plan.

1. Identify and explain the essential elements of a comprehensive marketing plan.

2. Outline critical steps in a marketing planning process.

Program Goal #1 – Operations and Supplier Relations Management: Demonstrate an understanding of how different business functions collaborate to support efficient and effective supply chains.

1. Demonstrate ability to classify different business functions over the supply chain.
2. Demonstrate ability to identify managerial issues such as inventory management, logistics/ third party logistics.

Program Goal #2 – Supply Chain Analysis and Design: Analyze data using the proper tools to design a global supply chain.

1. Analyze the relevant data by applying certain tools such as ERP, database management and Excel to design a global supply chain.

Program Goal #3 – Supply Chain Strategy: Demonstrate the ability to develop strategies to manage supply chain-related issues and improve supply chain process.

1. Demonstrate ability to identify sources of inefficiency in supply chain-related issues such as risk, cost and time.
2. Demonstrate ability to implement solutions by applying appropriate operational methodologies, such as forecasting, supplier relations and process improvement techniques (e.g., Lean Six Sigma).

GRADUATE PROGRAMS

Program Goal #1 – Application of leading-edge business processes and tools: Graduates will understand and be able to apply contemporary business processes and tools and processes appropriate to the situation. These tools and processes will change over time.

1. Select and justify contemporary business tools and/or processes appropriate to a given situation.
2. Apply appropriate contemporary business tools and/or processes to help resolve a business situation, alleviate a business problem, or improve a business.

Program Goal #2 – Applied focus: Graduates will demonstrate the ability to apply theory to practice by engaging in activities such as working on projects, doing consulting, running companies in a simulation, analyzing cases, etc.

1. Demonstrate ability to analyze business problems in a real or simulated business situation.
2. Articulate solutions to business problems in a real or simulated business situation.

Program Goal #3 – Integrative and flexible thinking and decision-making: Graduates will propose solutions to business problems by taking an integrative perspective, developing an understanding of stakeholder requirements and perspectives, and applying appropriate frameworks, such as design thinking, to analyze the relevant information and develop solutions.

1. Demonstrate the ability to articulate and analyze the interests of and obligations to multiple stakeholders in a given situation.
2. Demonstrate the ability to use an appropriate approach, such as design thinking, to analyze relevant information.
3. Based on the above analysis, recommend a suitable course of action in a given situation.
4. Effectively communicate the analysis and recommendations.

Program Goal #4 – Technological innovation: Graduates will evaluate business situation(s) and propose recommendations for the management of technological resources to create business innovation(s) to create or sustain a competitive advantage.

1. Evaluate the technological aspects of a business situation and identify sources of competitive advantage related to those aspects.
2. Develop one or more recommendations for the management of technological innovation to address a specific business problem or opportunity.
3. Apply appropriate ethical reasoning frameworks to new problems and opportunities created by new technologies or their applications. Present an ethical argument for or against a specific use of new technology in a business setting.

Program Goal #1 – APPLIED FOCUS. Graduates demonstrate an ability to apply knowledge and analytical tools to solve business problems.

1. Students apply diagnostic skills for identifying organizational problems.
2. Students apply skills in formulating, evaluating, and recommending management actions in an organizational setting.

Program Goal #2 – GLOBAL. Graduates will describe and explain typical dimensions of globalization and their impact on business success.

1. Students analyze the major strategies, theories and practices associated with international business.
2. Students formulate strategies that recognize the impact of globalization (e.g.. cultural differences, foreign direct investment, market entry options, regional integration) on business.

Program Goal #3 – LEADERSHIP. Graduates will develop their leadership skills.

1. Students will be able to apply common leadership models to evaluate different leadership styles.
2. Students create a leadership development plan based on their strengths and weaknesses and an evaluation of their leadership capabilities.

Program Goal #4 – STRATEGIC THINKING. Graduates will propose strategies for gaining a competitive advantage.

1. Students will apply appropriate frameworks such as design thinking to the strategic analysis.
2. Students will be able to evaluate alternative strategies in a given situation.
3. Students will determine a suitable course of action.

Program Goal #5 – TECHNOLOGICAL INNOVATION. Graduates will evaluate business situation(s) and propose recommendations for the management of technological innovation(s) to create or sustain competitive advantage.

1. Evaluate the technological aspects of a business situation and identify sources of competitive advantage.
2. Develop one or more recommendations for the management of technological innovation in a business situation.

Program Goal #1 – Students will develop a working knowledge of representative software used in tech- based accounting practices in CPA firms and industry, including ERP systems, Blockchain, Python, R, Tableau, and Visio.

1. Explain fundamentals of SAP systems.
2. Explain fundamentals of one or more visualization software applications.

Program Goal #2 – Students will develop the ability to prepare documents and reports that are standard practice in the field of accounting

1. Incorporate critical documentation and written communication elements commensurate with expectations for accounting practitioners.
2. Construct and present financial report/project designed to communicate data and findings to senior management, clients and regulator.

Program Goal #3 – Students will develop advances analytical and critical thinking skills as applied through practitioner capstone projects.

1. Explain and interpret the financial data provided by practitioner.
2. Sort and filter the data to make it informative and useful.
3. Determine missing data and other requisite financial analytics.
4. Write and present appropriate reports using proper English formalities.

Program Goal #4 – Students will demonstrate technical and non-technical skills that will position them for professional accounting related careers.

1. Demonstrate and document IT audit risk assessment and analytical skills.

Program Goal #1 –Analytic Skills: Demonstrate ability to use analytics tolls to solve business problems.

1. Demonstrate ability to use tools such as Python and “R” to solve business problems.
2. Conduct data manipulation, preparation, cleaning and analysis.

Program Goal #2 –Business Strategy: Articulate and implement analytics strategy consistent with business strategy and goals:

1. Distinguish between firm types, in terms of development, industry and strategy.
2. Articulate possible analytics strategies.
3. Plan and implement analytics and data management strategies and goals.

Program Goal #3 –Data Management: Demonstrate skills in data management:

1. Articulate and implement data management in a business setting.
2. Demonstrate skills in database query.

Program Goal #4 –Domain Knowledge: Demonstrate knowledge in key business functions:

1. Articulate solutions to solve data-centric business problems in functional areas.

Program Goal #1-Project Analysis: Students are able to analyze and evaluate projects
(initiatives by business entities)

1. Formulate cash flows for project analysis.
2. Apply appropriate metrics and make recommendations based on analysis.

Program Goal #2 –Security Analysis: Students are able to analyze and evaluate stocks, bonds, and derivatives

1. Analyze stocks and bonds to evaluate risk as well as value.
2. Analyze and evaluate derivatives such as options, futures, and swaps.

Program Goal #3 –Risk Management: Students are able to quantify and articulate risk in various financial contexts and plan appropriate risk mitigation.

1. Analyze stocks and bonds to evaluate risk as well as value.
2. Analyze and evaluate derivatives such as options, futures, and swaps.

Program Goal #4 –Communication: Students are able to effectively convey results of financial analysis and articulate any recommendation

1. Demonstrate proficiency in communicating and reporting results of analysis.
2. Demonstrate proficiency in financial data visualization.

Program Goal #5 – Quantitative Modeling: Students are able to use mathematical and data-based modeling.

1. Students use mathematical and data-based modeling to solve financial problems in areas such as risk management, portfolio construction, and pricing financial instruments.

Program Goal #1 – Analyze how supply chain components impact an organizational and its competitiveness.

1. Develop and recommend strategies to improve an organization's supply chain.
2. Provide rationale for optimal supply chain solutions to improve an organizations competitiveness.
3. Conduct proper risk management analysis and communicate findings and recommendations.

Program Goal #2 – Conduct stakeholder analysis and identify strategies to develop as maintain relationships with various stakeholders including suppliers.

1. Develop strategies to maintain relationships with various stakeholders with diverse goals and objectives.
2. Create optimal solutions to achieve business goals of diverse stakeholders.

Program Goal #3 –Identify global factors and stakeholders influence on organization's supply chain.

1. Analyze and forecast external and internal factors and influence impacting an organization's supply chain.
2. Develop response strategies, opportunities and challenges resulting from institutional factors.

Program Goal #4 –Describe the business relationships and interconnectedness of supply chain components.

1. Differential how decisions within one major supply chain component affect other components and impact a business outcome.
2. Distinguish and critique the interconnections among the major supply chain components over time.

Program Goal #1- Evaluate data by applying quantitative methods and statistical software to justify strategic decisions in the hospitality and service context.

1. Use quantitative statistical methods to evaluate costs, revenue and pricing management, budget, and financial data to maximize profits.
2. Critically analyze and apply data analytic strategies and skills to solve business problems.

Program Goal #2- Examine and implement service technologies to enhance sales, operational efficiency, and customer experiences.

1. Utilize technology for enhanced quality, operational efficiency, and revenue management in hospitality and service enterprises with a focus on design thinking.
2. Implement new technologies in service organizations through data science models.

Program Goal #3- Demonstrate innovative leadership in transforming businesses and increasing competitive advantage developing data-driven business goals, strategies, and policies, and excelling in analytical problem-solving and decision-making.

1. Formulate business goals, strategies, and policies, designing systems based on a data-driven approach.
2. Develop leadership skills in data-driven problem-solving, emphasizing scientific methodologies for complex business challenges.

Goal #1: Prepare leaders to analyze and diagnose organization’s ability to innovate and change in 21st century.

1. Conduct strategic analysis to gain competitive advantage through innovation.
2. Explain implications of technological changes on the nature and structure of work/employment.
3. Develop strategies to initiate and implement change initiatives.

Goal #2: Provide leaders with knowledge and skills needed to lead innovation and change.

1. Examine enablers and barriers of high performing teams in change and innovation contexts.
2. Demonstrate ability to lead teams in innovation contexts.
3. Create personal leadership plan to improve leadership skills and behaviors in innovation contexts.

Program Goal #1 – Technological innovation and entrepreneurship: Demonstrate an understanding of how to creatively generate values through technological innovations.

1. Demonstrate an understanding of the process of technology-based innovation.
2. Demonstrate an understanding of creatively generate values for organizations through technology-based innovations.

Program Goal #2 – Applied focus: Apply theories to practice in a real or simulative business environment.

1. Analyze real or simulated business problems in the context of either technology innovation or entrepreneurship.
2. Articulate solutions to real or simulated business problems in the context of technology innovation or entrepreneurship.

Program Goal #3 – Essential Skills: Understand management and other business skills that are essential for managing technological ventures or start-ups.

1. Understand essential theories and skills relating to the management of individuals, teams, and projects.
2. Apply framework and research skills to evaluate market options and recommend strategies.
3. Uses technology and formulas to organize and analyze financial data.

Program Goal #1 – Knowledge of business literature and theories: To have a comprehensive understanding of literature and theories in the field of business.

1. Explain key concepts and hypotheses tested in the literature.
2. Demonstrate advanced content knowledge in technology-oriented business course.
3. Analyze the effect of technology on various aspects of the discipline with the intention of articulating research hypotheses.

Program Goal #2 – Research design and methodological skills: To have a sound understanding of research design issues and methodological approaches.

1. Articulate research design issues.
2. Select and/or apply appropriate research methodologies.

Program Goal #3 – Create specialized knowledge by conducting original research: To have the ability to conduct original, publishable research in their focus areas.

1. Demonstrate the ability to identify and articulate original research questions.
2. Demonstrate the ability to design and execute various components of a research project.
3. Demonstrate the ability to produce research paper that is publishable in highly-regarded journals in their fields