Surim Lee
Surim Lee
Lighted Side Table
Context: Locating items during the night can be difficult when waking from sleep.
Problem: Create an opportunity by unifying storage and beacon within the bedroom.
Solution: Installing a light source in the side table. The top part of table is able to open, so changing the bulb is quick and easy. Around the light source/bulb is a storage space, so that the user can put items away that are easy to find if needed.
Brand Strategy: The centerpiece will be made of recycled window glass. The idea is that the recycled component of the product will be conveyed by the color of the glass itself rather than a mark or tagline.