Eric Koomen
Director of Marketing and Communications
Eric Koomen
Director of Marketing and Communications
Bio
Trading in life in Manhattan for a much more family-friendly Rochester, Eric returned back to Rochester where he grew up, joining Saunders College from NYU Langone Medical Center. At NYU he oversaw the financial management cleanup of over 350 industry funded clinical research studies while automating invoice processes, and developing marketing materials to increase volunteer and sponsor recruitment.
Prior to NYU, Eric served as executive director of marketing at Rutgers Business School. There, he was responsible for all marketing and communications including the creation of a brand new website and rebranding initiative for 2 undergraduate, 15 graduate and doctoral programs, and 15 Research Centers; covering campuses in New Jersey, China and Singapore. Before Rutgers, he worked at North America LiveCareer.com where he was charged with bringing controls and organization to one-year old, high growth internet lead-generation company; encompassing 6 international entities, 14 employees, over $1-million in combined assets and $3.3 million in sales. Previously Eric had worked in Eastern Europe where he helped found The Slovak Spectator (spectator.sme.sk), an English-language newspaper, and a super-premium vodka company where he spearheaded the manufacturing of packaging that won a 1999 Gold Clio award.
Eric enjoys helping students find their unique paths to successful and rewarding careers, spending time with his family, and being back home to more closely follow his favorite teams: Bills and Sabres. After a brief stint coaching Abby Wambach youth team with his Dad, he looks forward to getting back into coaching soccer as his kids grow up. Eric received his bachelor's in Business Administration and an M.B.A. in Manufacturing and Operations at the University at Buffalo.