Women’s Magazines Using Communication Strategies on Social Media: Engaging their audience in conversations about feminist issues

This research capstone focuses on how women's magazines can utilize social media to engage with their audience in their content. This research will aim to analyze how magazines frame their content, how the audience actively responds to it, and how feminist discourse is understood. How feminist discourse is shaped on media can shape cultural understanding around gender dynamics, gender roles, and women empowerment. Media organizations can also gain skills in the type of cultural themes that are most effective in engaging their audience. This exhibit will show the different portions of the research, including its findings and discussions and results.