Games, Film, and Digital Media

A multidisciplinary, entrepreneurial approach to digital media research and production.

7K

7,000 sq. ft. sound stage plus post-production sound mixing and color correction facility

1st

University to publish to Xbox One platform

1 of 3

Empire State Development-designated Digital Game Hubs

960

Video- and audio-related items students can check out and use through the School of Film and Animation

MAGIC Center

The RIT MAGIC Center is a university-wide research center with a multi-disciplinary entrepreneurial approach to digital media research and production.  With a focus on Media, Arts, Games, Interaction, and Creativity, MAGIC blurs the lines between art and technology.

Learn more about the MAGIC Center 

Multidisciplinary Research in VR/AR/MR/XR

Frameless Labs

Frameless Labs serves to bring attention to all research, innovation, and artistic creation in the fields of virtual and augmented reality at RIT. By providing symposia and an online space for the community of VR/AR makers at RIT to collaborate, Frameless Labs supports the growth of existing ventures and the inspiration of new projects and technology. Frameless Labs also serves to connect RIT ideas to the greater outside community of VR and AR thought leaders.

Learn more about Frameless Labs

Key Faculty

W Michelle Harris
Associate Professor
School of Interactive Games and Media
Carlos Castellanos
Assistant Professor
School of Interactive Games and Media
Dave Sluberski
Principal Lecturer
School of Film and Animation
Mark Reisch
Associate Professor
School of Film and Animation
Jesse O'Brien
Assistant Professor
School of Film and Animation
David Simkins
Associate Professor
School of Interactive Games and Media
Chao Peng
Associate Professor
School of Interactive Games and Media
Flip Phillips
Professor
School of Film and Animation
Adam Smith
Associate Professor
School of Design
David Long
Director of RIT MAGIC Center
MAGIC Center
Stephen Jacobs
Professor
School of Interactive Games and Media
Joe Geigel
Professor
Department of Computer Science
Susan Lakin
Professor
School of Photographic Arts and Sciences

Latest News

  • February 14, 2023

    college student wearing a virtual reality headset.

    RIT named among top 5 game design schools in the country

    RIT has again been ranked as one of the top game design universities in the nation. RIT was named No. 5 on the Animation Career Review list of Top 50 Game Design Schools and Colleges in the U.S. and No. 2 in New York state.

  • February 1, 2023

    college students working on a film set with lighting, a boom mic, camera, computers, and a scene with a couple eating a meal at a table.

    Multidisciplinary center spurs creativity

    The crown jewel of RIT’s Center for Media, Arts, Games, Interaction & Creativity, MAGIC Spell Studios brings together the university’s academic strengths in game design and development, film and animation, and digital media, with a commercialization focus that provides Hollywood-scale virtual production experiences for students and clients.