About Us

We are RIT’s first student-run, faculty-led Advertising and Public Relations agency in the School of Communication. As a group of students interested in pursuing media industry-related careers, Technically Speaking provides an incomparable full-year learning experience.

We are a team of creative students offering a range of high-quality services from brand strategy to content creation, serving clients within RIT and the Rochester community. RIT students can experience a flexible, independent style of learning, working with peers to serve real-world clients and gain professional agency experience.

Here at Technically Speaking, we believe that there is always more to the story, and to the interest of our publics, we dare to say more…

Founding Story

Technically Speaking was founded in the fall of 2022 by a group of bright-minded RIT students with the support of School of Communication professors Julie Napieralski and Kari Cameron. Committed to building a student-run agency that would outlast them, the founding cohort gave incoming students the opportunity and experience to prepare them for their careers in the advertising and public relations industry.

Vision

We hope to create an environment where students will execute real-world projects, discover and hone their diverse talents and areas of expertise before they graduate. We also envision Technically Speaking as synonymous with quality work and the first choice among clients seeking strategic communication support both within RIT and the surrounding community.

Mission

Our mission is to create content, messaging and materials to distribute information throughout the RIT and greater Rochester community, supporting the communication needs of associated organizations.

Values

Collaboration

We want to use our members’ expertise and share our knowledge to effectively complete projects.

Esteem

We pride ourselves in our work, have confidence in ourselves and each other, and the value our agency brings to help clients reach new heights within their industry.

Growth

We hope to gain experience and develop skills to advance the capabilities of our agency and ourselves as we prepare to move on to careers in marketing, public relations, advertising and beyond.

Inclusion

We aim to be an all embracing ensemble that harbors diversity and nurtures a judgment-free environment.

Transparency

We want you to see it all! We form collaborative relationships with our clients that succeed through teamwork and constant communication. We'll work with you every step of the way to make sure we deliver work that we're both proud to put our name on.

Our services Get in touch with us