Dawn is currently the Director of Marketing and Communications at the Whitman School of Management, Syracuse University. Previously she served as the director of marketing and communications with Cornell University's College of Engineering for 10 years. Prior to Cornell, she was the executive director of marketing and communications at the UR's Simon School of Business for 21 years. She is a past president of the Rochester chapter of the American Marketing Association, and in 2002, was named by the Rochester Business Journal as one of its 2002 "40 Under 40" award winners. She is a sought after speaker for national organizations on the topics of branding and marketing in higher education. As an alumna, she has participated on the Saunders College Alumni Advisory Board and chaired the Saunders College Women's Alumnae Network. Dawn has also served as a committee chair on the Alumni Association Board for the past three years.