2015 Distinguished Alumni Award
Saunders College of Business
Sean R. H Bratches
BS '91
Sean Bratches AAS ’83, BS ’91 is executive vice president, sales and marketing for ESPN, overseeing all affiliate sales, advertising sales, research, marketing, consumer products and special events. In this role, he leads a sales and marketing team that provides national advertisers access to the premier media and marketing platforms and content under the ESPN umbrella, which includes the company's domestic cable television networks ABC Sports and ESPN.com.
Bratches joined ESPN in 1988 as an account executive and within a year was promoted to senior account executive. In 1992, he was named director, northeast region, before being promoted to vice president, eastern division, in 1995. He was promoted to senior vice president, affiliate sales and marketing in 1998 and to executive vice president, ESPN affiliate sales and marketing in 2001. Most recently, he was president, Disney and ESPN Networks affiliate sales and marketing before being promoted to his current position in 2005.
Bratches has received two Vanguard Awards, the cable industry's most prestigious award. In 2009 he was awarded the Vanguard for Marketing and in 2001 he was recognized with the Vanguard for Young Leadership. In 2009 CableFax Magazine inducted Bratches into the CableFAX Sales Hall of Fame. He has been listed in the CableFAX100 featuring “cable’s 100 heavy hitters” since 1999 and in recent years, has been listed in the top 20. He was inducted into the Broadcasting and Cable Hall of Fame in 2014. The Sports Business Journal also named him one of the top 50 most powerful people in sports, and in 2008, he was inducted into the RIT Sports Hall of Fame for lacrosse and distinguished service.
2015 Distinguished Alumni Award
Saunders College of Business
Sean R. H Bratches
BS '91
Sean Bratches AAS ’83, BS ’91 is executive vice president, sales and marketing for ESPN, overseeing all affiliate sales, advertising sales, research, marketing, consumer products and special events. In this role, he leads a sales and marketing team that provides national advertisers access to the premier media and marketing platforms and content under the ESPN umbrella, which includes the company's domestic cable television networks ABC Sports and ESPN.com.
Bratches joined ESPN in 1988 as an account executive and within a year was promoted to senior account executive. In 1992, he was named director, northeast region, before being promoted to vice president, eastern division, in 1995. He was promoted to senior vice president, affiliate sales and marketing in 1998 and to executive vice president, ESPN affiliate sales and marketing in 2001. Most recently, he was president, Disney and ESPN Networks affiliate sales and marketing before being promoted to his current position in 2005.
Bratches has received two Vanguard Awards, the cable industry's most prestigious award. In 2009 he was awarded the Vanguard for Marketing and in 2001 he was recognized with the Vanguard for Young Leadership. In 2009 CableFax Magazine inducted Bratches into the CableFAX Sales Hall of Fame. He has been listed in the CableFAX100 featuring “cable’s 100 heavy hitters” since 1999 and in recent years, has been listed in the top 20. He was inducted into the Broadcasting and Cable Hall of Fame in 2014. The Sports Business Journal also named him one of the top 50 most powerful people in sports, and in 2008, he was inducted into the RIT Sports Hall of Fame for lacrosse and distinguished service.