RIT Bulk Email on Emma Corporate
Emma Corporate is an enterprise email marketing system made available to RIT staff by the Division of Marketing and Communications and the Information and Technology Services.
It is a cost-effective solution that allows you to send email to internal and external audiences in a secure manner, with creative and analytical tools built into the tool.
Benefits of using Emma Corporate:
- Easily create beautiful, branded email communications directly in the tool or by importing code from RIT’s HTML Email Builder
- Program and automate email delivery ahead of time
- Save and re-use previous email designs to speed up email creation over time
- Segment your audiences for better personalization
- Access accurate RIT lists through the built-in API
- Access subscription and list maintenance tools to keep your non-RIT lists up to date
- Utilize A/B testing and automations to improve email performance
- Access detailed reports to help determine communication effectiveness
Questions?
If you have questions about sending bulk email on these or any other tools, please contact:
- Michael Young, Information and Technology Services
- Cassandra Nickels, Division of Marketing and Communications