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David Long

The VP Land Podcast features David Long, director of RIT's MAGIC Center, about how emerging tech like AI will impact filmmaking.

RIT is partnering with Synapse Virtual Production on an in-person immersion in Los Angeles next month that will provide creatives, technologists, and classically trained filmmakers with the latest training in experiential elements for virtual production.

Science Friday talks to David Long, director of the MAGIC Center, about how CRT televisions display color.

RIT’s MAGIC Center and MAGIC Spell Studios has formed a partnership with Foundry, a Rochester-based company whose mission is to empower institutional miners, staking customers, and blockchain entrepreneurs with the tools they need.

The crown jewel of RIT’s Center for Media, Arts, Games, Interaction & Creativity, MAGIC Spell Studios brings together the university’s academic strengths in game design and development, film and animation, and digital media, with a commercialization focus that provides Hollywood-scale virtual production experiences for students and clients.

The Olean Times Herald talks to David Long, associate professor and director of the MAGIC Center, about a partnership with the Cattaraugus-Allegany region school districts.

MAGIC Spell Studios, RIT’s world-class digital media research and production facility, is bringing the latest in virtual production (VP) technology to RIT students. VP blends filmmaking, 3D graphics, computational photography, and real-time game engine rendering to produce in-camera visual effects similar to those seen in the groundbreaking work on Disney’s The Mandalorian and Marvel’s Avenger films.

Joey Wittmann '19 (3D Digital Design), pipeline engineer/technical artist for Happy Mushroom, prominently contributed to the second season of the hit Disney+ series.

RIT’s MAGIC Spell Studios is partnering with Pure Imagination Studios, an award-winning independent entertainment studio best known for combining proprietary technology with groundbreaking storytelling, to launch a satellite office and spatial computing studio in Rochester.

Selma Peña '22 MFA (Film and Animation), a screenwriter with an undergraduate psychology degree, is using her varied background to create compelling stories that are both meaningful and beautiful.

Simon Yahn '22 (Motion Picture Science) is spending the spring on co-op with MAGIC Spell Studios, chronicling RIT's leap into virtual production, an emerging filmmaking method only a few universities around the world are working with.

WHEC-TV talks to David Long, director of RIT's MAGIC Center, about hosting New York state's first "NY PopsUp" event.