Visual Arts, Culture and Media Lecture Series
“If You Can See Her, You Can Be Her”:
Applying a Transformative Advertising Research Lens to the Multistakeholder SeeHer Initiative
Catherine Coleman
Professor & Chair
Department of Strategic Communication,
Bob Schieffer College of Communication
Texas Christian University
This talk examines problems and opportunities across the advertising system with the goal of transforming it towards better outcomes, namely cultivating individual, institutional, and societal well-being. Drawing on initial collaborative work with the SeeHer initiative in conjunction with the Association of National Advertisers, she will present implications for theory, well-being, and practice, focusing on a long-standing topical issue within advertising - gender inequality.
For more information: https://schieffercollege.tcu.edu/faculty_staff/catherine-coleman/
Please submit interpreting requests to myaccess.rit.edu
Event Snapshot
When and Where
Who
Open to the Public
Cost | FREE |
Interpreter Requested?
No