Alexey Brodovitch exhibition on display

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RIT Cary Graphic Arts Collection

Lida Moser, Portrait of Alexey Brodovitch, c. 1961, gelatin silver print

Alexey Brodovitch (1898-1971) is often remembered as the influential 20^th century art director and designer of Harper’s Bazaar—and this spring Cary Graphic Arts Collection is hosting an exhibition featuring a glimpse of his inspiring world with a selection of portraits, publications and witty sayings.

The Alexey Brodovitch Life and Livelihood exhibition is now on view through May 19 at the RIT Cary Graphic Arts Collection, second floor of The Wallace Center. The exhibition is co-curated by Kari Horowicz, librarian/liaison for the College of Imaging Arts and Sciences, and Megan Moltrup, third-year museum studies student.

Brodovitch’s career began in Russia, matured in Paris and then set the standard for innovative magazine art direction in New York between 1934 and 1959. His 25-year tenure at Harper’s Bazaar makes him a key figure in editorial design history.

“During Brodovitch’s life, there were two significant fires that destroyed the materials of his life and work,” Horowicz explains. “Therefore, a Brodovitch archive in the traditional sense does not exist.”

However, due to the vision of Roger Remington, the Vignelli Distinguished Professor of Design, The Alexey Brodovitch Collection now exists at RIT. The Brodovitch collection was developed from the gifts of many donors—including former students, colleagues and their families. Much of the material included in the current exhibition stems from “The Enduring Legacy of Alexey Brodovitch,” which Remington curated in 1994.