RIT Awards First PSA Certification to a Hong Kong Corporation

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RIT's Printing Standards Audit awards its first winner to a Hong Kong based company

Hung Hing Printing (China) Co. Ltd. is the first site in the world to earn Rochester Institute of Technology’s Printing Standards Audit Certification. Hung Hing Printing is owned and managed by Hung Hing Printing Group Ltd. in Hong Kong.

Professor Robert Chung of RIT’s School of Media Sciences led the audit of Hung Hing Printing, assisted by Fred Hsu of the Chinese Cultural University in Taipei, Taiwan. Based on RIT’s audit of Hung Hing’s data reception, proofing and printing workflows, Hung Hing was awarded PSA Certification to CGATS Dataset TR006 according to CGATS TR016. Because Hung Hing is a G7 Master Printer, IDEAlliance will award Hung Hing Printing the world’s first certification as a “G7 GRACoL Certified Printer” based on its recognition of RIT’s audit results.

Lewis Lam of the Advanced Printing Technology Centre in Hong Kong provided training and consulting support to prepare Hung Hing Printing for the audit. RIT and APTEC announced their agreement to work together to promote printing standardization, and APTEC has been appointed by RIT to become the exclusive PSA Training Partner in Greater China, including Mainland China, Hong Kong, Taiwan and Macau.

Printing Standards Audit is an impartial, objective process to audit the ability of a printer’s workflow to produce prints that conform to a recognized characterization dataset. GRACoL and SWOP can be selected by the printer as aims for conformity assessments.

PSA development began more than three years ago when, in response to requests from industry, Chung surveyed printing standards assessment practices with international leaders including KEE Consultants (France), Fogra (Germany), Ugra (Switzerland), SCGM (Netherlands), BPiF (UK) and IDEAlliance (U.S.). Each of these organizations welcomed Chung and contributed to the development of RIT’s global approach to certification.