Contemporary Publishing
This course examines publishing’s evolution in response to changes in technology and social habits. Students will gain an understanding of various publishing structures and publication types through the analysis of audience and content. The course will consider various forms of the book and periodical and their role historically and in contemporary culture. Topics will include trend recognition, promotion and marketing, materials, processes, typography, copyright issues, and innovations in publishing.
Students prototype, create business plans, and pitch viable publication concepts in specific publication types and categories as a mid-term project.
Students prototype, create business plans, and pitch viable publication concepts in specific publication types and categories as a mid-term project.
Students prototype, create business plans, and pitch viable publication concepts in specific publication types and categories as a mid-term project.