Adrianna Smart
Senior Lecturer
Department of Business Studies
National Technical Institute for the Deaf
Office Location
Adrianna Smart
Senior Lecturer
Department of Business Studies
National Technical Institute for the Deaf
Currently Teaching
NBUS-200
Orientation to Business
3 Credits
This course introduces students to a broad overview of the form and structure of multinational organizations. It provides students with a basic knowledge of the history, organization and operation of business and its particular vocabulary.
NBUS-217
Fundamentals of Management
3 Credits
This course focuses on the management aspect of organizations. Students will learn a variety of methods management uses to stay organized, lead and motivate employees as well as how controls are established to ensure company goals are met. Emphasis will be placed on understanding the multi-faceted roles of leaders and managers in the workplace.
NBUS-223
Fundamentals of Marketing
3 Credits
This course introduces the field of marketing and its focus on how consumer behavior effects in the marketplace (domestically and internationally). Emphasis will be placed on understanding the marketing mix and its impact on the external market environment.
NBUS-227
Principles of Marketing
3 Credits
This course introduces the field of marketing and its focus on how consumer purchasing behavior impacts the marketplace (domestically and internationally). Emphasis will be placed on understanding the customers' needs and wants, marketing mix and its impact on the external market environment. Students will demonstrate the marketing concepts, principles and strategies through the development of a marketing plan.
NBUS-235
Content Creation Management
3 Credits
This course is designed to equip students with the skills and knowledge needed to manage the entire lifecycle of content creation, from ideation to publication and beyond. Mastering the art of content creation and management is essential to relate with target audiences and achieve organizational goals in today's digital landscape. Students will also experience hands-on collaboration and add digital content materials to their portfolio that demonstrates a solid understanding of content creation as it relates to Marketing.