Games, Film, and Digital Media

A multidisciplinary, entrepreneurial approach to digital media research and production.

7K

7,000 sq. ft. sound stage plus post-production sound mixing and color correction facility

1st

University to publish to Xbox One platform

1 of 3

Empire State Development-designated Digital Game Hubs

960

Video- and audio-related items students can check out and use through the School of Film and Animation

MAGIC Center

The RIT MAGIC Center is a university-wide research center with a multi-disciplinary entrepreneurial approach to digital media research and production.  With a focus on Media, Arts, Games, Interaction, and Creativity, MAGIC blurs the lines between art and technology.

Learn more about the MAGIC Center 

Multidisciplinary Research in VR/AR/MR/XR

Frameless Labs

Frameless Labs serves to bring attention to all research, innovation, and artistic creation in the fields of virtual and augmented reality at RIT. By providing symposia and an online space for the community of VR/AR makers at RIT to collaborate, Frameless Labs supports the growth of existing ventures and the inspiration of new projects and technology. Frameless Labs also serves to connect RIT ideas to the greater outside community of VR and AR thought leaders.

Learn more about Frameless Labs

Key Faculty

W Michelle Harris
Associate Professor
School of Interactive Games and Media
Carlos Castellanos
Assistant Professor
School of Interactive Games and Media
Dave Sluberski
Principal Lecturer
School of Film and Animation
Mark Reisch
Associate Professor
School of Film and Animation
Jesse O'Brien
Assistant Professor
School of Film and Animation
David Simkins
Associate Professor
School of Interactive Games and Media
Chao Peng
Associate Professor
School of Interactive Games and Media
Flip Phillips
Professor
School of Film and Animation
Adam Smith
Associate Professor
School of Design
David Long
Director of RIT MAGIC Center
MAGIC Center
Stephen Jacobs
Professor
School of Interactive Games and Media
Joe Geigel
Professor
Department of Computer Science
Susan Lakin
Professor
School of Photographic Arts and Sciences

Latest News

  • December 12, 2024

    people sit on both sides of a fashion show runway where a person in a dress in clown styling walks down the center.

    Designers leave nothing on the table during the Beyond Fashion showcase

    Decked out with technicolor lights and vibrant animated displays, RIT’s MAGIC Spell Studios soundstage became a runway last week during Beyond Fashion. The rainbow runway featured a diverse collection of garments and wearables crafted by local designers and RIT students across multiple disciplines.

  • November 13, 2024

    Chris Wairegi stands on a street corner in New York City with a smile on her face and hands clasped near her face.

    Grad brings together Black women in the film industry

    In an industry that thrives on storytelling, Chris Wairegi ’14 (cinematography and photography) discovered a narrative that was glaringly absent, representation. Determined to rewrite the script, Wairegi founded 600 Black Women, a collective redefining what inclusion looks like behind the lens.