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Marketing BS

Power Your Potential (PYP), celebrating the upcoming national Women's History Month in March, serves as a dynamic platform for area businesswomen to gather insights from peers, engage in educational activities, and foster an environment conducive to women's success in various professional spheres.

Saunders College of Business’s undergraduate and graduate portfolio is internationally ranked and recognized, placing 31st for employment outcomes of their graduates in the Poets&Quants list of best undergraduate business programs, 2024. In the overall assessment, Saunders ranked #59.

RIT business students and faculty have experienced a number of major enhancements to Max Lowenthal Hall since the start of the fall semester, as the home of Saunders College of Business nears completion of a multi-million dollar expansion and renovation project.

Political science and marketing double major Christopher Ferrari recently completed his co-op at the U.S. District Court for the Southern District of New York (SDNY). Ferrari, who is from Spencerport, N.Y., received the Kristine and John Simmons Public Policy Scholar Internship Fund to help make this co-op more affordable.

Taylor Jensen ’23 (marketing) earned a host of honors as a standout player on RIT men’s lacrosse team over the past three seasons. But if you were to ask him what brings him his most pride and joy? Fatherhood.

Saunders College of Business at RIT has again been recognized by Poets&Quants—a leading resource for business education coverage—as one of the top undergraduate business schools in the nation. Saunders ranked 53rd overall in the nation, moving up two spots from last year.

Students in the marketing and supply chain management programs learn foundational business skills along with discipline-specific knowledge and the latest market trends so they can become change agents and expert decision-makers in their fields.

The undergraduate business program at Rochester Institute of Technology’s Saunders College of Business is nationally ranked and recognized.

Hope Drummond BS ’91 is founder of Dreamseeds Children’s Program, is an RIT Trustee, and is being honored by Saunders College of Business.

Business Insider talks to Gijs Overgoor, assistant professor of marketing, about his recent study exploring what kind of social media images users prefer.

Futurity features research by Gijs Overgoor, assistant professor of marketing, on what kind of social media images users prefer.

Emi Moriuchi from Saunders College of Business and Jessica Hardin from the College of Liberal Arts have received Fulbright U.S. Scholar Program awards to travel abroad and conduct research at partner universities.